The Last Black Kit: Germany and Adidas Close 70 Years With a Collectible
Trả lời cốt lõi: Chiếc áo đen mới của đội tuyển Đức là bộ trang phục cuối cùng do Adidas sản xuất, khép lại 70 năm hợp tác trước khi Nike tiếp quản từ ngày 1 tháng 1 năm 2027. Áo được ra mắt trong trận sân khách tại Nations League gặp Hà Lan. Sự kiện chính: - Adidas cung cấp trang phục cho đội tuyển Đức trong 70 năm, kết thúc bằng bộ áo đen này. - Nike tiếp quản quyền cung cấp trang phục đội tuyển Đức từ ngày 1 tháng 1 năm 2027. - Bộ áo đen được mặc trong trận sân khách Nations League gặp Hà Lan. - Thiết kế gồm sọc mảnh, họa tiết kim cương vàng và logo ba lá Adidas. - Nhà nghiên cứu trang phục Tomo-san dự đoán sản phẩm sẽ gây sốt sưu tầm toàn cầu. Nguồn: Liên đoàn Bóng đá Đức (DFB) công bố thông tin về bộ áo đấu mới | Cross-checked: VuaBong.vn Hỏi đáp liên quan: - Hỏi: Khi nào Nike chính thức thay Adidas cung cấp trang phục cho đội tuyển Đức? Đáp: Từ ngày 1 tháng 1 năm 2027. - Hỏi: Bộ áo đen được ra mắt ở trận nào? Đáp: Trong trận sân khách Nations League gặp Hà Lan. - Hỏi: Vì sao bộ áo được coi là vật sưu tầm? Đáp: Vì đây là bộ trang phục Adidas cuối cùng của đội tuyển Đức trước khi Nike tiếp quản.
That night, I sat in my small apartment in Shenzhen, the clock reading three in the morning, watching Germany's away match in the Nations League. The opponent was the Netherlands. The first thing that made me sit up straight was not a counterattack, but the color of the shirt. Germany walked out in an all-black kit. Not white as in every summer I remember, not blue, not red. Black.
I had grown used to seeing the Germans in white. From World Cup afternoons in my childhood in Vietnam, through the sleepless nights of my journalism student years, that white was a constant. When it disappeared, I understood that something larger than a single match was unfolding. For this national team, a change of shirt color is rarely just about fabric.
The next morning, I sat down and reread the announcement from the German Football Association. And I realized I had just witnessed a full stop. That black shirt is the final kit Adidas will produce for the German national team. From January 1, 2027, Nike will take over. A relationship spanning seventy years closes with a product designed to become a global collector's item.
That is the starting point I want to set. Not a scoreline, not a star. Just a piece of black fabric, and seventy years behind it.
German football and Adidas have been bound together since the middle of the last century. For Germans, the brand is not merely a supplier. It is part of the national memory. From the first World Cup triumph in 2026 on Swiss soil, when Adi Dassler's screw-in studded boots were credited with helping create the Miracle of Bern, to the titles that followed, the three stripes were always present on the shoulder. That relationship stretched across generations of fans. A German child could grow up never having seen the national team wear another brand.
That is why the switch to Nike is contentious. It is also why the deal is so valuable. Nike did not buy a kit-supply contract. It bought the right to stand beside an icon.
The black shirt I saw on that Dutch night sits at the intersection of two currents. On one side, it is a match kit designed to be worn. On the other, it is a commercial statement.
Looking closely at the design, I can see fine pinstripes running down the body of the shirt. Over them is a gold diamond motif, appearing across both the home and away kits of the World Cup cycle. The trefoil, Adidas' heritage symbol, is placed with care, alongside the signature three stripes on the shoulder. This is a deliberate design system, staged to tell a story.
That gold diamond motif carries a specific message. It represents more than twenty-four thousand domestic football clubs in Germany, the vast grassroots system that forms the foundation of the country's football. In other words, the shirt tells the story of footballing Germany, not just the eleven players on the pitch.
The key point lies here: this black shirt is not sold as a sports product, but as a historical marker. It is the final Adidas kit for the German national team. That last label is precisely what creates the value.
I once said that I write for those who remain in the dressing room after the stadium lights go out. This time, what remains is not a player, but a brand. After 2027, when Nike takes over, no Adidas wordmark will remain on the official Germany shirt. Seventy years end with a farewell carefully packaged.
Financially, this is a structural event. The German Football Association is selling off its most recognizable brand asset, the shirt. The long-term question is whether the higher nominal value of the Nike contract compensates for the loss of seventy years of brand continuity. What is traded away goes far beyond money. It is heritage.
In the short term, there is a clear profit window. The framing of the last Adidas kit turns an ordinary product launch into a scarce collector's event. Fans no longer buy the shirt to wear it. They buy it to store it. Across 2026 and 2026, before Nike takes over, the German association holds a sales window any federation would envy.
But I want to pause on one suspicious detail.
Kit researcher Tomo-san, quoted in the articles about this shirt, argues there will be a global scramble for Adidas' final product. It is an appealing opinion. But it is the opinion of one person, without sales data, without a forecast, without evidence of limited supply.
Here I must keep to my ritual: verify before writing. What I can confirm is only the fact. Adidas leaves in 2027. Nike arrives. Seventy years close. The claim of a global frenzy remains a judgment, not a data point.
This does not diminish the weight of the story. It only repositions it. The black shirt is a commercial product designed to mine nostalgia. And nostalgia, like everything in a market, is worth only what people are willing to pay for it.

There is another view, more counterintuitive.
People often say changing a kit supplier is a small matter. The team still takes the field, the match still happens, the players still run. In sporting terms, that is true. No goal is stripped, no point is deducted, no financial fair play rule is broken. A national association sits outside the reach of club-level financial regulations.
But football does not operate only on the pitch. It operates in memory. And memory is the hardest thing to replace.
The outsider's mistake is to view this deal as a simple sum: Nike pays more, so it is better. But Adidas in Germany is not a random sponsor. It is a national icon, a German company bound to the German national team itself. When a national brand is replaced by a foreign one, the story moves beyond the balance sheet.
I recall my stumble at the microphone in 2026. It did not silence me; it taught me to listen before writing. And what I hear here is a quiet resistance. In Germany, Adidas' departure has raised questions about the tender process, about transparency, about whether an icon should be put up for bargaining. Those questions do not produce cards. But they produce a crack in the relationship between the federation and its fans.
That is the real risk. Not a risk on the pitch, but a risk of identity.
There is another layer that gets little attention. A product labeled last and limited always brings two parallel consequences. First, it drives collector value up in the short term. Second, it opens the door to counterfeits and speculation. Shirts promoted as national memorabilia often become targets for counterfeit operations, and for buyers and resellers betting on rising prices. Emotional value and speculative value overlap, to the point where it becomes hard to separate the love of football from an investment.
For a writer like me, this is worth noting. Because when a shirt becomes an asset, the story about it changes too. People begin to speak of it in the language of markets, rather than the language of the stands.
Meanwhile, in another corner of the story, the competition among global sportswear brands continues. Nike is expanding its roster of prestigious national teams. Adidas is trying to hold on to what remains. That battle is not fought on grass, but in meeting rooms, at negotiating tables, and finally on the shoulders of players.
A goal is only the rest that ends a long song sung by eleven people. But the shirt is what remains longer than the goal. It remains in a boy's wardrobe, in an old photograph, in the memory of a generation. And when its maker changes, a part of that memory changes with it.
So what comes next?
I will track three signals. First, how the German federation and Nike announce the official deal, and whether any legal challenge slows the process. Second, the actual sales of this black kit across the 2026-2026 season, and whether supply is truly limited enough to create scarcity. Finally, and most importantly, the mood of German fans as they look up at the stands and see a different brand on their national team's shoulder.
That black shirt will sell out. What interests me is not whether it sells well, but whether seventy years can be packaged inside a single product, or can only be remembered another way.
No matter how loud the transfer market gets, the footfall of those who stay does not change. Here, the one who stays is a memory wearing three stripes. And it is preparing to walk off the stage.
